NRL seeking to cash in on ‘absolute revolution’ in online sports gambling in US
League executives will travel to Las Vegas to negotiate city hosting a pair of round one games and tap into booming betting market
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The NRL is on the cusp of cementing a long-term strategy to cash in on “an absolute revolution” in online sports betting in the US, which could be worth hundreds of millions of dollars in broadcast fees, sponsorship and gambling revenue.
NRL executives are hoping to host two round one games in Las Vegas next year and will travel to the gambling hub next month to continue negotiations and planning with multiple stakeholders before any formal announcement.
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