Garena, the Singapore-based gaming developer, has announced the relaunch of Free Fire in India, with former Indian cricket captain MS Dhoni as its brand ambassador. The version, available for download exclusively in India from September 5, incorporates unique content and features to promote safe, healthy, and fun gameplay for Indian users.
“Thala” MS Dhoni is the Brand Ambassador for Free Fire India
Garena has chosen Indian cricket icon MS Dhoni as the brand ambassador for Free Fire India. Dhoni will be celebrated as the first Indian sportsperson to be featured in-game as a playable character named “Thala“.
Free Fire India has already featured a diverse range of characters, and it will be exciting to see what abilities will be associated with MS Dhoni’s avatar. As the first Indian sportsperson to be featured in-game as a playable character, “Thala” Dhoni will be joined by other prominent athletes, including Indian football captain Sunil Chhetri, badminton champion Saina Nehwal, tennis legend Leander Paes, and Kabaddi champion Rahul Chaudhari. Free Fire India has also released a brand new video featuring all the athletes that are set to appear in the game.
The global version of Free Fire already features popular athletes like Cristiano Ronaldo. With the addition of MS Dhoni and other Indian athletes, Free Fire India is set to become even more exciting and engaging for players.
A Localized Experience for Indian Players
Free Fire India offers a wealth of local content and features specifically developed for Indian players. These include a verification system for parental supervision, gameplay limitations, and “take a break” reminders to ensure a safe and enjoyable gaming experience.
Free Fire India Championship
As part of its commitment to fostering esports excellence in India, Garena has announced the launch of the Free Fire India Championship (FFIC). The championship will take place later this month and is open to teams across India. The winners will earn the opportunity to represent India at the Free Fire World Series in Thailand this November.
Garena’s relaunch of Free Fire in India, with MS Dhoni as the brand ambassador, showcases their dedication to providing a highly localized and engaging gaming experience for Indian players. With the introduction of unique content and features, as well as the Free Fire India Championship, Garena aims to further develop the esports ecosystem in India and empower Indian esports athletes to succeed globally